I'm not sure I would have ever come across this ad if it hadn't been for my middle son sending me the link. “Take Care of Yourself” is a new holiday advertisement from Doc Morris, one of Germany’s biggest online pharmaceutical services. The ad starts off with an elderly man apparently living alone, looking at photographs … Continue reading Christmas Ad Features Functional Fitness at Its Finest
Category: lessons learned
Testing the “Peak-End” Rule
Blah blah blah. Blah blah blah. Total Assets = Total Liabilities plus Total Equity Harrisburg is the capital of Pennsylvania. Future value of a lump sum = Present value of the lump sum * [(1 plus the interest rate) raised to the number of years] Blah blah blah. Blah blah blah. Here is an email … Continue reading Testing the “Peak-End” Rule
If You Knew You Had Less in Savings Than Your Neighbors, Would You Start Saving More?
Researchers in the Netherlands wanted to find out whether people with a low savings amount would start saving more if they knew they saved less than others in their neighborhood. Providing such info is referred to as a social norm nudge. Such nudges signal appropriate behavior and are classed as behavioral expectations or rules within … Continue reading If You Knew You Had Less in Savings Than Your Neighbors, Would You Start Saving More?
I Waited All Year for This, and…
I feel guilty saying that I'm a little disappointed. I'm talking about this year's Christmas advert from John Lewis/Waitrose. It's always been one of the highlights of the Christmas season for me, since they have produced some memorable ads over the years. But I didn't think this year's ad lived up to the high standards … Continue reading I Waited All Year for This, and…
I’m a Big Boy Now
Four weeks ago, I broke both my wrists. A week later, I had surgery on both of them. Last week, I started physical therapy. And today, for the first time in four weeks, I was able to get completely dressed all by myself. My wife, a pre-k teacher, quickly put an end to my bragging … Continue reading I’m a Big Boy Now
Should Star Athletes and Other Influencers Have Early Access to the COVID-19 Vaccine?
It’s an interesting question posed by reporters Louise Radnofsky and Ben Cohen in a story they have written for the Wall Street Journal. The Centers for Disease Control and Prevention’s distribution playbook deems communication efforts essential but doesn’t prescribe how they should be handled. A spokeswoman for California’s public health department said: “We have not yet … Continue reading Should Star Athletes and Other Influencers Have Early Access to the COVID-19 Vaccine?
Thanks, Santa! There’s no naughty list this year!
OK, I guess it’s time to fess up. We have not been 100% compliant with CDC and state guidelines when it comes to the Covid lockdowns. One night this past spring on a Friday night, while our region was in a lockdown my wife, son, and I decided to take a drive into Philadelphia just … Continue reading Thanks, Santa! There’s no naughty list this year!
Mary Poppins and COVID-19
What does a fictional character from a 1964 film have to do with COVID-19? Well, thanks to my wife, I learned what that connection is - the classic song A Spoonful of Sugar. Earlier this week, Jeffrey Sherman, the son and nephew of the Sherman Brothers—the musical duo responsible for "Mary Poppins," as well as … Continue reading Mary Poppins and COVID-19
For Just $140, Is It Possible I Could Look Like George Clooney?
I am sure my wife would gladly spend that much money if such a thing were possible. If you don't know what I am talking about, here is a clip from an interview George did with reporter Tracy Smith on the CBS Morning Show: https://twitter.com/CBSSunday/status/1333068534793035777 Some people are wondering if this is just another one … Continue reading For Just $140, Is It Possible I Could Look Like George Clooney?
Is This My Chance to Finally Be Charismatic?
According to a recent Wall Street Journal article by Ray Smith, in face-to-face meetings, physical charisma often goes a long way in helping someone get noticed and advance in their career. More reserved or shy types are often at a disadvantage. But physical charisma can be more challenging to replicate online—creating a potentially different pecking … Continue reading Is This My Chance to Finally Be Charismatic?
Borden's Blather 