It Only Took Me 34 Years to Realize This

I was at a meeting today (yes, you can feel sorry for me) and since it was the first time for this committee to meet, we started off by introducing ourselves. In addition to our name, how long we have been at Villanova, and what we did, we were also asked to share the best … Continue reading It Only Took Me 34 Years to Realize This

College Not For You? Then You Need to Read This.

Back in 2016, I wrote an homage to community colleges, and I wrote a follow-up in 2017. In those posts, I described community colleges as the crown jewel of our post-secondary educational system, and noted that "If you believe in the power of education to change people’s lives, then you’d be hard-pressed to find a … Continue reading College Not For You? Then You Need to Read This.

Three Cheers for Twitter

Jack Dorsey, CEO of Twitter, tweeted the following message earlier today: We’ve made the decision to stop all political advertising on Twitter globally. We believe political message reach should be earned, not bought. Why? A few reasons…🧵 — jack 🌍🌏🌎 (@jack) October 30, 2019 Jack then went on to offer several reasons for the decision, … Continue reading Three Cheers for Twitter

How Can Anyone Keep Pace with All These New Technologies?

We were lucky to have a group of guest speakers in my Intro to Business class the other day as part of Marketing Mania Monday. (especially me, it was kind of like a day off...) One of the speakers worked for a digital marketing agency, and showed two graphics that really struck me. The two … Continue reading How Can Anyone Keep Pace with All These New Technologies?

Could These Companies Be the Start of the 5-Hour Workday?

When Lasse Rheingans acquired a small tech consulting firm in Bielefeld, Germany in late 2017, he introduced a radical idea: Reduce the workday to five hours, from the standard eight, while leaving worker salaries and vacation time at the same levels. Rheingans, the firm's managing director, says employees can deliver the same output during a focused … Continue reading Could These Companies Be the Start of the 5-Hour Workday?

Beware of Ads That Rhyme, They’ll Get You Every Time

According to the latest Pinkcast, there is a lot of evidence to suggest that rhymes are an incredibly persuasive tool. In a study titled, “Birds of a Feather Flock Conjointly: Rhyme as Reason in Aphorisms,” researchers found that participants who were given rhymes found the message more accurate and more insightful. The reason was that … Continue reading Beware of Ads That Rhyme, They’ll Get You Every Time

I’m Dreaming of a $700,007 Aston Martin from Neiman Marcus

It's the most wonderful time of the year. Neiman Marcus has come out with its 2019 Christmas Book, full of outrageously expensive gifts. This is the first year that every gift is under one million dollars. So if you're ever going to buy something from this catalog, this may be the year. Here are my … Continue reading I’m Dreaming of a $700,007 Aston Martin from Neiman Marcus

Coming Soon to a Bathroom Near You – the Forever Roll XXXL?

Let's face it, toilet paper math is hard. How is anyone supposed to make sense of all those numbers that appear on toilet paper packages? But apparently there's something even more troubling than toilet paper math. I guess you would call it toilet paper etiquette. The Wall Street Journal has a cover story (that's right, … Continue reading Coming Soon to a Bathroom Near You – the Forever Roll XXXL?

Liberal Arts vs. STEM: a Modern Twist on the Tortoise and the Hare

The race is not always to the swift. That's the moral of the classic tale of the tortoise and the hare. In the case of liberal arts majors vs STEM majors, the moral of the story is: The race is not always to those who start with the highest salary. A recent New York Times story … Continue reading Liberal Arts vs. STEM: a Modern Twist on the Tortoise and the Hare

Wowed Again. Student Vision Board Project, 2019

For the past several years, I have had my freshmen business students create vision boards, and then in three to four minutes, present his or her vision board to the class. The whole process takes three days of class time, but it is well worth it. All I can say after having watched the presentations … Continue reading Wowed Again. Student Vision Board Project, 2019