The People Who Watch ABC World News Tonight Must Have All Sorts of Health Care Problems

We were watching ABC’s World News Tonight earlier this evening, and my wife and I were both struck with how many health care related commercials there were, particularly drug-related. So once it was over I decided to watch it again, and write down how many commercials there were, how long each one aired, and what … Continue reading The People Who Watch ABC World News Tonight Must Have All Sorts of Health Care Problems

It Looks Like I’ve Got My Finger on the Pulse of the Nation

For the second time in three years, we had to watch the Super Bowl at an odd hour. Two years ago, we were in London when my hometown Philadelphia Eagles won the Super Bowl. The game didn't start until 11:30 at night, and I'm not a night person. But fortunately, the game was on a … Continue reading It Looks Like I’ve Got My Finger on the Pulse of the Nation

The Best Ads of 2019, Courtesy of Marketing Birds

I think at heart I must be a frustrated ad-man. I love great commercials and ads, as well as clever marketing campaigns. So imagine my excitement when I received an email today that Marketing Birds had compiled an ebook that featured the best ads of 2019. It's been a while since I've featured something from Marketing … Continue reading The Best Ads of 2019, Courtesy of Marketing Birds

The Best of Britain’s Christmas Commercials, 2019

It's been a tradition since I started this blog to share the best Christmas commercials coming out of the U.K. For British retailers, the ads are the equivalent of the Super Bowl commercials in the U.S. I've already featured one British Christmas ad this year, the one by Hafod's, a hardware store in the Welsh … Continue reading The Best of Britain’s Christmas Commercials, 2019

Another Winning Ad: Instacart and Aliens

I know I'm an outlier on this one. I like commercials. I consider them to be like the tweets of the video world, short, sweet (usually), and to the point. I've featured many of my favorite commercials over the years on my blog, and I'm always on the lookout for a new one to feature. … Continue reading Another Winning Ad: Instacart and Aliens