Will Cool New Technology Ruin Classic Films?

I've written about product placement before, in which advertisers pay to have their products appear in a TV show or film. London-based Mirriad has created a technology that uses uses artificial intelligence (AI) to analyse films and TV episodes for space (tables, walls, etc.) and determine where ads or objects can be subtly inserted. It … Continue reading Will Cool New Technology Ruin Classic Films?

Who Said Product Placement Doesn’t Work?

We just finished watching the final episode of another great season of Bosch. This was the sixth, and as it turns out,  penultimate season. If you are not familiar with the show, here is a brief description from Wikipedia: Bosch is an American police procedural web television series produced by Amazon Studios and Fabrik Entertainment starring Titus Welliver as Los … Continue reading Who Said Product Placement Doesn’t Work?

Are Apple Products Spoiler Alerts?

I know, it's a weird title. I just read it again, and if I didn't know what this blog post was about, it would seem also nonsensical. So let me explain. According to an article written by Bill Bradley on Huffpost, a revelation by movie director Rian Johnson could change how you watch twist-filled movies. If … Continue reading Are Apple Products Spoiler Alerts?