How Wonderful It Would Be to See the World the Way Kids See It

Advertising firm Wieden + Kennedy and toymaker Fisher-Price are trying to reawaken the wonder that adults should have for children’s ability to play, to make ordinary things playthings, to make the everyday world a fantasy place. To make toys out of anything. The new ad campaign is part of Fisher-Price’s Let’s be Kids platform, the brand’s … Continue reading How Wonderful It Would Be to See the World the Way Kids See It

You Wouldn’t Have Found This Fisher-Price Toy Under Our Tree

I don't know if I have to say anything else, after all, a picture is worth a thousand words. The image shows two young kids (at least I think they are kids) playing with Fisher Price's newest toy, a charcuterie set. To be honest, I had to look up what charcuterie meant (the art of … Continue reading You Wouldn’t Have Found This Fisher-Price Toy Under Our Tree