Something to Cheer About

This is the 37th in a collection of newspaper ads written by Harry Gray, then CEO of United Technologies, that appeared in the Wall Street Journal from the late 1970s through the early 1980s. Here is the text from that ad. If you sometimes think the front page and the evening TV news bring nothing … Continue reading Something to Cheer About

Snob Appeal

This is the 36th in a collection of newspaper ads written by Harry Gray, then CEO of United Technologies, that appeared in the Wall Street Journal from the late 1970s through the early 1980s. Here is the text from that ad. Some people know so much about one thing they look down on those who … Continue reading Snob Appeal

The Snake That Poisons Everybody

This is the 35th in a collection of newspaper ads written by Harry Gray, then CEO of United Technologies, that appeared in the Wall Street Journal from the late 1970s through the early 1980s. Here is the text from that ad. It topples governments, wrecks marriages, ruins careers, busts reputations, causes heartaches, nightmares, indigestion, spawns … Continue reading The Snake That Poisons Everybody

The Slim Margin of Success

This is the 34th in a collection of newspaper ads written by Harry Gray, then CEO of United Technologies, that appeared in the Wall Street Journal from the late 1970s through the early 1980s. Here is the text from that ad. The difference between winning and losing is sometimes very slight. There were eight finalists … Continue reading The Slim Margin of Success

The Sleeping Fox Catches No Poultry

This is the 33rd in a collection of newspaper ads written by Harry Gray, then CEO of United Technologies, that appeared in the Wall Street Journal from the late 1970s through the early 1980s. Here is the text from that ad. We didn't write that headline. Ben Franklin did. Get out of that bed and … Continue reading The Sleeping Fox Catches No Poultry

Rustproof Your Retirement

This is the 32nd in a collection of newspaper ads written by Harry Gray, then CEO of United Technologies, that appeared in the Wall Street Journal from the late 1970s through the early 1980s. Here is the text from that ad. Retirement doesn't have to be a red light. It can be a green light. … Continue reading Rustproof Your Retirement

The Power of Parents

This is the 31st in a collection of newspaper ads written by Harry Gray, then CEO of United Technologies, that appeared in the Wall Street Journal from the late 1970s through the early 1980s. Here is the text from that ad. Last month we ran a pledge for students to sign and said it would … Continue reading The Power of Parents

The Power of Knowledge

This is the 30th in a collection of newspaper ads written by Harry Gray, then CEO of United Technologies, that appeared in the Wall Street Journal from the late 1970s through the early 1980s. Here is the text from that ad. This message first ran four years ago. We said it in 1979, and we … Continue reading The Power of Knowledge

Oops

This is the 29th in a collection of newspaper ads written by Harry Gray, then CEO of United Technologies, that appeared in the Wall Street Journal from the late 1970s through the early 1980s. Here is the text from that ad. An irate banker demanded that Alexander Graham Bell remove "that toy" from his office. … Continue reading Oops

The Onside Kick

This is the 28th in a collection of newspaper ads written by Harry Gray, then CEO of United Technologies, that appeared in the Wall Street Journal from the late 1970s through the early 1980s. Here is the text from that ad. The cheerleaders were turning triple flips. The bands were breaking the sound barrier. The … Continue reading The Onside Kick