This post has two objectives. One is to get a lot of likes. The other is to not waste your time. According to a new international marketing study, researchers have concluded that adding dogs or cats to promotional ads makes people more eager to pursue a goal or product. They were also more willing to … Continue reading Go Ahead! Pursue That Goal! Take That Risk!
Most people are taught that if you get stuck on achieving a goal, it may be helpful to ask for some advice. Well in this week's Pinkcast, Dan interviews Wharton professor Katy Milkman who offers two tips that might at first glance appear counterintuitive. Katy is the author of the book: How to Change: The … Continue reading Want Some Advice? Give It, Rather Than Get It…
I would have hoped after doing this for 29 years I'd know how to make up the perfect test. But I'm teaching a new prep this semester, and so I am filled with the usual doubts. Will the test be fair, will there be enough time for the students to complete the test, will the … Continue reading In Search of Excellence, Creating My First Test of the Semester
Borden's Blather 