According to the latest Pinkcast, there is a lot of evidence to suggest that rhymes are an incredibly persuasive tool. In a study titled, “Birds of a Feather Flock Conjointly: Rhyme as Reason in Aphorisms,” researchers found that participants who were given rhymes found the message more accurate and more insightful. The reason was that … Continue reading Beware of Ads That Rhyme, They’ll Get You Every Time →