I just finished watching the American women’s soccer team win the World Cup, and after it was over Nike played a great commercial celebrating women’s soccer, set to the classic Guess Who song “American Woman”.
It was a perfect commercial to show after the victory.
Of course, watching it got me thinking about commercials, and so I checked out the latest winners from the 2015 Cannes Lion International Festival of Creativity, which selects the top commercials in a variety of categories.
Here is a link to an article that lists, and includes links to, the Grand Prix winners in each category. While there are obviously many outstanding commercials to pick from, I just want to highlight two of them for now.
The first one is a British ad for Monty the Penguin that was designed to get people in the right mood for the Christmas holiday. This commercial would have been my favorite of all the ones on this year’s list even if it had ended at 1:45, but the last 15 seconds make it one of the best ever. It reminds me of my favorite comic strip of all-time… Enjoy this little bit of Christmas in July.
And the second commercial is an American one, and it fits in perfectly with the American Woman commercial above.
Congratulations to the American women’s soccer team, you’ve been great role models and helped to raise the confidence levels of young girls and women everywhere.
Next up, the 2016 Olympics in Brazil. Go U.S.A.!